A pseudonym (literally, "false name") is a name that a person (or, sometimes, a group) assumes for a particular purpose and that differs from his or her original orthonym (or 'true name')
Pseudonyms are often used to hide an individual's real identity, as with writers' pen names, graffiti artists' tags, resistance fighters' or terrorists' noms de guerre, and computer hackers' handles. Actors, musicians, and other performers sometimes use stage names, for example, to mask their ethnic backgrounds. Employers sometimes require employees to use assigned names to help sell products; for example, a company that does business mostly in one country but locates a call center in another country may require its employees to assume names common in the former country in an effort to draw a more positive or less negative reaction from current and/or prospective customers.
When I heard this the only thing I could think of was the interview with Donny Osmond and Donny was saying where he had asked Michael what he needed to do to get his career jump started again and Michael told him "Change your image and your name".
I really did not care for Jermaine saying he is dead unless he of course was talking about the entertainer.
And why is this song called THIS IS IT??????????????